TV & Streaming App Development

Roku and Fire TV are the two we are most often asked for, alongside Android TV and smart TV platforms. Each has a different toolchain and its own certification requirements, so the right question early is usually which devices your audience actually owns rather than how many platforms you can cover.

There is no pointer and no keyboard. Every element has to be reachable through a directional pad in an order that feels predictable, which makes focus management the central design problem rather than an accessibility detail. On top of that, the viewing distance is roughly ten feet, so type and hit targets scale up considerably, and TV hardware is often several generations behind a current phone.

The back end, content catalogue and entitlement logic usually carry across with little change. The interface generally does not — an interface built for touch or a pointer rarely survives translation to a directional pad, and attempting it tends to produce something worse than a purpose-built app.

Yes. That covers adaptive bitrate delivery so playback degrades gracefully when bandwidth drops, and DRM integration where your content licensing requires it.

It varies by platform and by how much the app touches payments, content rights or accessibility requirements. We prepare builds against each platform's published requirements before submission rather than treating certification as a final step, because the requirements are prescriptive enough to shape architecture.